
Opened in Anaheim, California in 1966 as The Van Doren Rubber Company, Vans became recognized as the first brand to make shoes designed for skateboarding. Its original deck shoes, now known as the Authentic, appealed to skateboarders due to their thick soles, durability and grip. Back in the early days, customers could even buy a pair of Vans skate shoes the same day they were made.
Vans quickly became a staple of the skater culture and has collaborated over the years with renown skaters on some of its signature shoe designs, including Tony Alva, Tony Hawk and Geoff Rowley. But you don't need to be a skater to appreciate the brand. Teens and young adults have long gravitated toward Vans for its casual yet trendy everyday style, with popular lines like the Authentic Shoe, Old Skool Shoe and Classic Slip-On Checkerboard Shoe. The store also has custom products that let you include your own design.
With styles for men, women and kids, Vans now also sells clothing and accessories that complement its beloved sneakers, such as graphic tees, hoodies, denim, boardshorts, backpacks, beanies and more. Keep on reading for some of our saving tips to help you find some of the best deals when you shop at Vans.

Vans Homepage
How to Save at Vans
Our exclusive Vans Cash Back rewards are the easiest way to earn some extra money on your online orders. You can check this page anytime for the latest Vans discount codes and deals for even more savings.
Of course, you should also browse the Vans 'Sale' page on the store website so you can take advantage of current clearance offers on apparel, shoes and accessories. For instance, Vans often runs limited-time Buy More, Save More events, helping shoppers save on must-haves like Knu Skool Shoes, Sk8-Hi Shoes, Authentic Boat Shoes and the Super Lowpro Shoe. You'll find additional Vans deals on the store's 'Offers & Promotions' page, including final sale events.
Vans promotes seasonal sales throughout the year too. Here are some of the top sale events that can help Vans shoppers make the most out of their purchase. We've highlighted some of the typical deals you can expect to find:
Winter/Spring Sale: Extra 40% off sale styles
Fourth of July Sale: 40% off sale styles, plus 30% off select tees, boardshorts and accessories and $20 off select shoes
Back-to-School Sale: 30% off backpacks, tees and socks
Labor Day Sale: Extra 40% off sale styles and 40% off regular-priced backpacks
Gift More, Save More: Up to $75 off qualifying products with a minimum spend
Black Friday: 30% off selected regular-priced items and an extra 40% off sale styles
Cyber Monday: Up to 40% off full-priced products and up to 60% off selected sale styles
Unwrap the Savings: Extra 30% off selected sale styles
End of Season Sale: Extra 40% off sale styles and last-chance items
Vans Family Rewards
Join the Vans Family rewards program and get 15% off your first purchase. Vans Family members can enjoy a number of benefits, including access to exclusive member-only products and promotions along with special discounts. The rewards program also offers its members free shipping on orders of $50 or more or a $5 shipping charge for orders that are less than $50.
Vans Family members earn 10 points for every dollar spent at Vans, so the more you spend, the more rewards points you'll rack up. Once you've earned at least 500 points, you can redeem them for a $5 reward that can be used toward your next Vans purchase. Here's a quick breakdown of what your Vans Family rewards points will get you:
- 500 points = $5 reward
- 1,000 points = $10 reward
- 1,500 points = $15 reward
- 2,000 points = $20 reward
Top Shoes
From its roots in Southern California's skateboarding scene to an everyday style that's now part of mainstream fashion, Vans has earned its place as a favorite brand among men, women and kids of all ages. While the brand's iconic checkerboard pattern shoes, available in a variety of colors, are its most widely recognized style, its selection also includes solid colors as well as everything from embroidered designs to animal and floral prints.
Its original Authentic Shoe line, introduced in 1966, is still one of its bestselling styles. The Authentic Shoe has a low-top design and canvas upper, and of course includes the brand's trademark rubber waffle outsole, which gives the sneaker superior traction—a feature that's made it a go-to for skaters. The shoe's old-school look keeps things simple, which is perhaps why it has remained a top choice among customers for so long.
Vans' slip-on shoes are another top-selling product. Debuted in 1979, the Classic Slip-On Shoe has become a household shoe for the brand and is perfect for everyday wear. The Old School Shoe is also a style that finds its way to shopping carts time and time again, featuring Vans' signature SideStripe™ and a padded collar for extra comfort and support.
Other iconic styles include the Vans Sk8-Hi Shoe, which was the brand's first high-top skate shoe, and the Skate Half Cab Shoe, a mid-top sneaker built with durable underlays for added protection and optimum performance. If you want something a little different, Vans let you customize your shoe with unique patterns or even your own photos or artwork.
Vans has shoe sizes for kids, toddlers and babies too, which include all the classic styles plus adorable designs like glow-in-the dark crocodiles.
Clothing & Accessories
Vans' California-cool vibe extends to its apparel. Shop bestselling men's clothing items like logo t-shirts, chino pants, pullover hoodies, cargo boardshorts and jeans. Meanwhile, the store's women's clothing line features retro-style fitted tees, overalls, cropped shirts, skirts and more. The kids' clothing clothing collection includes adorable graphic t-shirts and sweatshirts, elastic-waist checkerboard shorts and denim pants.
As for accessories, Vans sells backpacks, checkered tote bags, crossbodies and bag charms as well as hats, socks, wallets and belts. You'll also find beaded shoe charm sets, laces and shoe care kits that include a travel-sized foaming cleanser, refresher spray and a water and stain shield spray plus a dual-bristle brush.
Don't forget to activate your Vans Cash Back rewards and any available promo codes mentioned on this page before you shop so you can make the most of your purchase.
All information, deals and offers mentioned within this content are correct at the time of writing.