The big idea started in 2006 when our founder, Kim Overton, went for a run and faced a problem familiar to runners, where to stash her keys. She tried her bra top but that was by no means comfortable. Frustrated but motivated, Kim purchased the materials for the initial prototype, and began creating an answer.
Soon, Kim had assembled the first belt and quickly knew she was onto something.. A few months and iterations later, she chose the name SPIbelt – which stands for small, personal item belt, then filed the first patent and trademark. SPIbelt officially launched at the Austin Marathon in February of 2007.
Now you can find SPIbelt products in over a thousand stores across the US and in over 40 countries. Even with SPIbelt’s international success, its headquarters remain in Austin, TX where the Original SPIbelts are still handmade.
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