Nowhere else on the web can you get a free (with paid options) listing featuring your offerings, competitive advantages, ratings by your customers, and can connect directly with fellow professionals. Additionally, you have the ability to make money by referring others. You have instant credibility which includes having your own named URL/web address that you can direct your prospects to. Depending on your membership level, you can feature your own service descriptions, videos, pictures, customer ratings, links to your social media, and contact information along with having SEO (search engine optimization) built in tools enhancing the ability of a search engine to find you based on the keywords you include in your descriptions. Paid versions allow you more fields and features to tell your story while introducing your uniqueness.