Fifteen years ago, TopCashback was built on a simple belief:
Shopping should reward the people doing the shopping.
That belief became our business. By passing value back to our members, we've spent the last 15 years helping people make more of the money they were already spending.
But over time, giving more back has come to mean much more to us than Cash Back alone.
It's about how we support our members. How we help communities when they need it. How we support financial education. And how we think about our impact on the world around us.
For 15 years, giving more back has been at the heart of what we do.
And as we celebrate this milestone, we wanted to share a little more of that story.
Giving More Back to Our Members
People make purchases every day. Our job has always been to make those purchases more rewarding.
For 15 years, our members have trusted us to help them keep more of their own money.
Every tracked purchase. Every confirmed reward. Every cash out.
Individually, they might seem like small moments. Together, they can mean groceries covered, a little extra toward a vacation, something for the kids, money toward a first home or simply a bit more breathing room in the monthly budget.
That's why Cash Back matters to us. It's not just a number sitting in an account. It's money going back to the person who earned it.
Giving More Back When It Matters
Over the years, TopCashback has supported humanitarian and emergency appeals around the world.
We've contributed to relief efforts following the war in Ukraine, the Turkey–Syria earthquakes, flooding in Libya, humanitarian emergencies in the Middle East, the Myanmar earthquake and other major appeals.
Some of those contributions have been significant.
TopCashback contributed the equivalent of approximately $34,000 to the DEC Middle East Humanitarian Appeal, another $34,000 following the Myanmar earthquake, and approximately $61,000 to a DEC emergency appeal in 2026.
And those individual appeals represent only part of our charitable giving.
For each of the last three years, TopCashback has donated the equivalent of approximately $200,000 to charitable causes across multiple appeals and requests.
That's more than $600,000 over the last three years alone.
We don't share those numbers simply because they're big. We share them because they show what giving more back can look like beyond Cash Back.
When there's an opportunity to help, we believe businesses have an opportunity to make a positive difference.
Giving More Back Through Financial Education
Not every difference is made in response to an emergency. Sometimes, it's about helping people build a stronger future.
TopCashback has also contributed the equivalent of approximately $200,000 to The Money Charity, supporting financial education for young people and vulnerable adults. Their work helps people develop practical skills around money, including responsible spending, saving and staying safe financially.
We've spent 15 years helping our members make their money go further. Supporting financial education is another way we can help people feel more confident about the money they have and the choices they make with it.
Giving More Back Together
Some of our favorite examples of giving back, however, come directly from our members.
TopCashback members can choose to donate their Cash Back to charity instead of withdrawing it for themselves. Sometimes it's a dollar. Sometimes it's much more. But the amount isn't really the point.
Every donation represents someone choosing to turn a reward from their everyday shopping into something meaningful for somebody else.
And for our 15th birthday, we want to join you.
From October 19–25, 2026, every eligible charity donation made through TopCashback will be topped up by an additional 15%, funded by us. Whatever amount you choose, we'll help your donation go a little further.
During Birthday Week, members can choose to support:
American Red Cross
Animal Welfare Institute
Clean Air Task Force
Direct Relief – Ukraine Crisis
Direct Relief – Where Needed Most
Feeding America
Mental Health America
NAACP Legal Defense and Educational Fund
St. Jude Children's Research Hospital
The Trevor Project
UNICEF
Because when our members choose to give more back, we want to give more back with them.
Donate your Cash Back during Birthday Week and we'll add an extra 15%.
[Donate Your Cash Back →]
Giving More Back to Our Planet
Giving back isn't only about what we do today. It's also about what we leave behind tomorrow.
As TopCashback has grown, we've looked for ways to make more responsible choices about our environmental impact and where we invest. That has included initiatives such as installing solar panels at our Stafford office and supporting environmentally conscious projects and investments.
And we know sustainability isn't something a business ever gets to declare “finished.” It's something we need to keep working at.
Because helping members keep more green in their wallets shouldn't stop us from thinking about how we can keep the planet greener, too.
Standing With Our Members
There are also moments when supporting our community means finding ways to help our own members through extraordinary circumstances.
When war broke out in Ukraine, we wanted to make sure the people behind the TopCashback accounts weren't forgotten. We worked to help Ukrainian members continue accessing TopCashback, earning Cash Back wherever possible and receiving money they had already earned.
At the same time, TopCashback supported humanitarian fundraising for those affected by the conflict, including a donation equivalent to approximately $13,500 to the DEC Ukraine Appeal in 2022.
For us, these moments are a reminder of something simple: Behind every TopCashback account is a real person. And looking after our members has always mattered to us.
15 Years Later...
A 15th birthday naturally makes you look back. At where you started. At everything that's changed. At the milestones, the partnerships, the purchases and all the Cash Back that's made its way back to our members.
We're incredibly proud of those things. But perhaps the more interesting question is:
What do we want the next 15 years to stand for?
We want to keep finding better ways to reward our members.
We want to keep helping people make their money go further.
We want to keep supporting communities when they need it.
We want to keep making more responsible choices for the future.
And we want to keep finding new ways to give more back.
Thank You
Whether you've been with us since the beginning or joined us yesterday...
Whether you've earned your first dollar or your thousandth...
Whether you've referred a friend, donated your Cash Back or simply remembered to start your shopping with TopCashback...
Thank you.
You are the reason there's a 15th birthday to celebrate.
A lot has changed since we started.
But one idea hasn't:
We believe in giving more back.
To our members.
To our communities.
And wherever we can make a difference.
Here's to the next 15 years.
And here's to giving even more back—together.