Email Marketing Assistant

Job Title:        Email Marketing Assistant
Seniority Level:   This is an entry-level position, perfect for recent graduates
Department:     Marketing: Engagement & Retention
Reporting to:  Marketing Manager – Engagement & Retention
Location:       Rochelle Park, New Jersey
Salary:          Competitive, dependent on experience
Website:      www.topcashback.com

Please Note: Applications without a cover letter will be ignored.

This position offers an excellent opportunity for a career minded graduate who is looking for real responsibility from their next role. Working within our Engagement & Retention Team, you’ll be an all-star email marketer with an enthusiasm for optimizing and building top-notch marketing communication programs.

You will be primarily responsible for TopCashback member email communications; however, the right candidate will have the opportunity to develop the role into other media channels, improving our communications strategy and plans.

The overall marketing team is responsible for attracting and nurturing members to shop with our network of over 4,300 retail clients. This role specifically plays a pivotal role in supporting and optimizing campaigns delivered to our members on behalf of our retail clients.


If you have a knack for getting the right emails into the right inboxes at the right times, or if you live to see those open and click-through rates climb higher and higher, we want to hear from you!

 

Responsibilities:

— Work closely with client Account Managers and the Insights team to develop appropriate marketing strategies and plans

— Deliver member communication campaigns in support of client marketing plans

— Utilizing the most appropriate media channels including Email, Push, Web & Facebook Retargeting ads

— Segment lists based on behaviors such as past email engagement and website interactions (site page visits, etc.)

— Optimize performance and establishing culture of continuous improvement within the team by maintaining a structured test plan


Required Skills/Attributes:

— Enthusiasm and professional manner

— Creativity/marketing flare

— An eye for detail

— Strong copy writing skills

— Proactive

— An inquisitive nature

— Results and fact driven

— Excellent communication/interpersonal skills

— Problem analysis and resolution

— Project and priority management

— Competent in the use of Word and Excel

— Diplomatic and professional manner

— Assertive but not proud attitude is essential

— Ability to self-motivate/self-manage

— Determination and commitment to succeed


Desired Skills and Experience:

— Educated to degree level with a strong passion for marketing and a full understanding of the marketing mix.

— 1-2 years’ experience gained in a similar marketing role

— HTML and image editing skills

— Proficient with Adobe Creative Suite: Photoshop and Dreamweaver

— Experience of working with both in-house and third-party email systems.

— Excellent understanding of email marketing concepts and metrics such as deliverability, and sender reputation etc.


About the company

TopCashback.com aims to be America’s most generous cashback site and we want you to join our money-saving team right in Rochelle Park, NJ. If you like shopping, you’ll love our slick office just a few minutes from the Garden State Plaza mall.

Laid back but hard working best describes the NJ Team. We take pride in helping each other out, as well as helping the millions of members who have joined our site. It’s not rare to find the staff enjoying a Team Appreciation Day at a nearby eatery, or participating in wacky games and stunts!

Seriously though, we’re a real start up culture except we’re backed by a hugely successful UK company that’s been thriving for well over a decade. What’s the secret to our success? The “Fair Play” policy that comes from the top down and the “Work hard, play hard” mentality. Trust us, we practice what we preach!

How to Apply

Please send the following information to
jobs@topcashback.com 

— A Cover Letter explaining why you feel you will be suitable for this role, as well as a good fit for the company. NOTE: Applicants without a cover letter will be ignored.

— The following Reference in the subject line of your email: Email Marketing Assistant

— Your resume