Founded in France by Dominique Mandonnaud in 1970, Sephora is a leading beauty retailer with hundreds of store locations in the United States. Its expansive beauty collection features a number of popular brands, such as MAC Cosmetics, Anastasia Beverly Hills and La Mer. Shoppers can stay within their budget too, with more affordable brands like The INKEY List, Biodance and Sephora Collection products.
Shop hydrating lip care products like Summer Fridays Lip Butter Balm or lip gloss from the Sephora Collection. You'll also find foundation, eye concealer and Rare Beauty by Selena Gomez picks such as Soft Pinch Liquid Blush and Warm Wishes Effortless Cream Bronzer Stick. If you're looking to give your skincare collection an upgrade, Sephora sells serums, sunscreen and moisturizers too.
Additionally, the beauty store sells haircare products, fragrances, makeup brushes, hair styling tools, facial cleansers, sunscreen, gift sets and mini-sized items.
Sephora Homepage
How to Save at Sephora
Obviously, you already know that one of the best ways to save money at Sephora is by taking advantage of our exclusive Cash Back offers when you shop the retailer online. We often feature Sephora promo codes on this page that you can combine with your Cash Back earnings for an ever sweeter bargain.
For ongoing deals, Sephora customers can browse the Sephora Sale & Offers page on the store website, which promotes the latest discounts on makeup, skincare and more. The store typically runs flash sales for specific brands as well as one-day beauty deals for up to 50% off select products. You can also nab exclusive deals when you shop with the Sephora app on your mobile device. However, just be aware that app purchases are ineligible for Cash Back.
In addition, Sephora runs seasonal sales throughout the year, which gives you more great opportunities to save. We've highlighted some of Sephora's top seasonal events below:
Skincare Daily Deals (January): Features daily 50% off drops on skincare from brands like fresh and Farmacy.
National Lash Day (February 19): Discounts for up to 50% off select mascara and lash items.
Oh Hair Yeah Sale (April/May): Daily deals on select haircare from brands like Pureology and amika.
Sephora Major Summer Deals (June/July): Limited-time deals for up to 50% off makeup, fragrances and more.
National Lipstick Day (July 29): Up to 50% off select lip products from bestselling brands.
National Brow Day (October 2): Offers on select brow picks for up to 50% off.
Black Friday & Cyber Monday (November/December): Major markdowns on select gift sets and more.
Gifts for All Event (December): Exclusive sale for Beauty Insider rewards members that provides a special discount with a coupon code.
After-Christmas Sale (December): Extra price drops on clearance items for Beauty Insider members with a promo code.
Beauty Insider Rewards
Join the Beauty Insider rewards program to save every time you shop at Sephora. Free to join, the loyalty program lets you earn one point for every dollar you spend at the store. With a Beauty Insider account, you'll get exclusive access to sales and member-only promotions, like the Sephora Savings Event and Digital Events, along with free gifts and free samples with minimum purchases. Beauty Insider members can also choose same-day delivery as an option for online purchases.
The Beauty Insider program includes three tiers, so once you spend a certain amount within one year, you can then move up to VIB or Rouge status. Here are all the details on what's included:
Insider (Free to Join)
- Free birthday gift each year (redeem online with a $25 purchase)
- Free shipping with no minimum spend
- One Beauty Insider point for every dollar spent
- $10 Beauty Insider Cash (500 points)
- 10% off during Sephora’s Savings Event
- 2X points during select Point Multiplier events
- Rewards Bazaar (redeem points for samples and rewards)
- Gift-with-purchase sample bags
- Option to purchase Same-Day Unlimited Delivery for $49 per year
VIB (Spend $350 per year)
Includes all Insider member benefits, plus:
- 15% off during Sephora's Savings Event
- 3X points during Point Multiplier events
- Exclusive VIB gifts and rewards
Rouge (Spend $1,000 per year)
Includes all VIB member benefits, plus:
- 20% off during Sephora's Savings Event
- 4X points during Point Multiplier events
- $20 Beauty Insider Cash (1,000 points)
- 2,500 points for a $100 Rouge Reward
Top Beauty Products
Keep up with your beauty routine by shopping for all of your favorite brands at Sephora. You can choose from a variety of top sellers, including the Huda Beauty Mini Easy Bake Loose Baking & Setting Powder, which blurs lines and pores for an airbrushed look. Shoppers are also loving the Artist Color Pencil Long-Lasting Lip Liner by Make Up For Ever, available in both matte and shimmery finishes.
We recommend Fenty Beauty's Gloss Bomb Stix High-Shine Gloss Stick, infused with vitamin E and shea butter to give your lips a hydrating boost. And if you want to show off that summer glow all year long, the highly-rated Dew Bronze Soft-Focus Sculpting Liquid Bronzer by Saie easily blends into the skin to give you a natural bronzed tone.
Other popular picks include the Too Faced Better Than Sex Volumizing Mascara, which conditions and lengthens your lashes for added volume and the Naked2 Basics Matte Eyeshadow Palette by Urban Decay, which features neutral shades for everyday wear.
Sephora also makes shopping for quality skincare products easy, with the option to narrow down your search by preferences like skin concern, skin type, age range and more. The award-winning Ultra Repair Cream by First Aid Beauty hydrates your skin for up to 24 hours while targeting eczema, fine lines and wrinkles. The Ordinary brand's Hyaluronic Acid 2% + B5 Hydrating Serum with Ceramides is another top choice among shoppers for its ability to provide long-lasting hydration—and its budget-friendly price tag doesn't hurt.
Sol de Janeiro's line of body care products is one of those cult-favorite brands, beloved for its pleasant-smelling body creams, washes and fragrances. Its travel-ready Brazilian Bum Bum Jet Set trio is a great way to sample top sellers like the Brazilian Bum Bum Cream, Brazilian Play Body Wash and the Brazilian Crush Body Fragrance Mist, all infused with its signature Brazilian Bum Bum Cream Cheirosa '62 scent.
Give your locks some extra love with the Soulfood Nourishing Hair Mask by amika, which moisturizes and softens hair while combating dryness and damage. You'll also find a nice variety of shampoos and conditioners, including OUAI's Detox Clarifying Shampoo with Apple Cider Vinegar, which gets rave reviews from customers for its deep-cleansing effect. And for fragrance picks, the trendy Miu Miu Miutine Eau de Parfum is playful and sweet-smelling, with hints of strawberry, vanilla and brown sugar.
As always, don't be shy to apply any of our Sephora coupon codes to your order so that you can get the most of your Cash Back rewards. After all, we're here to help you save money on all your must-have beauty products, so you can continue looking and feeling fabulous without the dent in your wallet.
All information, deals and offers mentioned within this content are correct at the time of writing.
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